Choosing Beauty Without Cruelty

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Choosing Beauty Without Cruelty

I believe that I am not 100% entitled to this planet. Yes, I am most definitely a part of it and I am most definitely a small piece of nature’s puzzle, but that’s it- a small piece.

I am lucky enough to have the ability to think just a tad bit further than my own nose, and although it drives my head absolutely crazy at times, I want nothing less than to be a considerate and empathetic human being for the rest of my life. Now, don’t get me wrong, I am not claiming to be perfect or innocent. I am so, so far from that (I have failed veganism multiple times), but my baby steps are making a difference.

Yours will too.

I have tried to use cruelty-free products since the first time I started wearing makeup, but with very little knowledge and awareness.

Last year I read on Essence’s website that testing on animals is against the law in Europe. Delighted by this news, I knew that I had a whole world of cosmetics available for me to safely choose from, as long as they were European. This was a bold step in the right direction, but I didn’t realize just how misinformed I was.

I soon realized that everything I thought I knew was an absolute lie because, although brands claim to be cruelty-free, most of them are not. Here’s why…

They sell their products in mainland China.

I discovered this news after surfing the web and coming across my newest go-to blog, Cruelty-Free Kitty. The angel behind this blog kindly goes through the reasons why brands such as MAC, BENEFIT, REVLON and YVES SAINT LAURENT are absolutely, positively NOT 100% cruelty-free.

I was shocked, angry and disappointed because approximately 50% of my makeup came from greedy companies who care more about their profits than the lives of rabbits, guinea-pigs, rats and other animals. More so, many of these companies led me to believe that they are truly what they claim to be- cruelty-free.

What I didn’t notice was the key line, “unless required by law.”

You see, in mainland China foreign cosmetics can undergo animal testing and these brands know that. They are 100% aware of that. Do they care? Clearly not if they are still selling their products in China or using ingredients that have been tested on animals.

To stir the pot a little bit more, there are these things called parent companies that own brands. Sometimes these parent companies, like Estee Lauder, have an animal testing policy, but own brands, like Estee Lauder owning Too Faced, that are still cruelty-free. Whether or not you should support Too Faced is entirely up to you.

I am following so many makeup junkies and beauty bloggers on social media and it is crazy how many of us are supporting companies that cause so much pain, suffering and injustice. However, now that I am aware of just how deceiving some companies are, I’m ready to stop supporting them once and for all.

After all, the MAC lips and Benefit brows trends are definitely not worth the pain and suffering of other creatures (and they have become so overrated).

Here are a few popular cruelty-free brands:

  • ANASTASIA BEVERLY HILLS
  • BEAUTYBLENDER
  • CATRICE
  • CHARLOTTE TILBURY
  • COLOURPOP
  • DERMALOGICA
  • ECOTOOLS
  • E.L.F.
  • ESSENCE
  • ILLAMASQUA
  • KAT VON D
  • KRYOLAN
  • KYLIE COSMETICS
  • LUSH
  • MAKEUP GEEK
  • MANIC PANIC
  • NARS
  • NYX
  • PHYSICIANS FORMULA
  • REAL TECHNIQUES
  • TARTE
  • THE BODY SHOP
  • URBAN DECAY
  • WET ‘N’ WILD
  • ZOEVA

Here are few popular brands that are NOT cruelty-free:

  • AVON
  • BENEFIT
  • BOBBI BROWN
  • CHANEL
  • CLARINS
  • CLINIQUE
  • DIOR
  • DOLCE & GABBANA
  • ELIZABETH ARDEN
  • ESTEE LAUDER
  • GARNIER
  • L’OREAL
  • MAC
  • MAX FACTOR
  • MAYBELLINE
  • OPI
  • PANTENE
  • PONDS
  • RIMMEL LONDON
  • REVLON
  • SCHWARZKOPF
  • STILA
  • TRESEMME
  • VASELINE
  • YVES SAINT LAURENT

For stacks more information, I urge you to follow the important links below.

Important links:

I know that I am going to make mistakes along the way, but at least I am making an effort to make a change.

Are you?

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